Online webinar
The future of CRM in the digital era
The CRM stops being a place to log things and becomes a system that tells you what to do next. We review what's changing and how to get ready.
SEP3
12:00 - 13:00
LocationOnline (Zoom)
About the webinar
For years the CRM has been the tool the team reluctantly fills in at the end of the day. External data plus AI is turning that around: the CRM starts proposing the next action instead of waiting for you to log it.
A no-hype conversation with the people building it, with concrete examples and an honest look at what doesn't work yet.
Webinar agenda
- 12:00From activity log to recommendation system
- 12:20Which external data is worth bringing into the CRM
- 12:40What AI still gets wrong in sales
- 12:50Q&A
Speakers
Unai Arambarri Yeregui
Founder & CEO @ Neety
Ángela Brook Uria
Product Designer @ Neety
What you'll learn
- How a rep's job changes when the CRM suggests the next step
- What to demand from your CRM (and your vendors) over the next two years
- Common mistakes when “adding AI” to the sales process
